GeoGrid searches and traditional rank tracking serve different purposes in local SEO.

GeoGrid searches are a specific type of search that allows you to see how your business ranks in different locations. They provide a granular view of your local search visibility and can help you identify areas where you are performing well or may need improvement. GeoGrid searches can also help you identify competitor performance in specific locations, which can be useful for adjusting your local SEO strategy.

Traditional rank tracking, on the other hand, involves tracking your business’s position in search engine results pages (SERPs) for specific keywords. This is a broader view of your overall search visibility and can help you identify trends in your search engine performance over time. Traditional rank tracking can also help you identify which keywords are driving the most traffic to your business.

Both GeoGrid searches and traditional rank tracking have their place in local SEO. GeoGrid searches can provide more targeted insights into your local search visibility, while traditional rank tracking can give you a more comprehensive view of your overall search engine performance. Ultimately, the best approach to local SEO is to use a variety of tools and techniques to gain a complete understanding of your online presence and how you can improve it.

This help article gives you an overview of our GeoGrid functionality.

This help article gives you an overview of more traditional rank tracking.